The Key Point Blog

06/25/2020

Eve Padula

Smart Selling in the Midst of a Pandemic

On a global scale, sales representatives are finding it impossible to sell the way they used to—face-to-face meetings are difficult, many prospects haven’t yet returned to their offices, and businesses and consumers remain on high alert about a likely resurgence in cases as the economy starts to reopen.

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06/23/2020

Riley McNulty

An Update to the April Survey

Charting a course of action during this pandemic has proven to be a daunting task. The diverse range of economic data doesn’t help.

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06/22/2020

Christine Dunne

Coronavirus, Economy Driving Factors in Latest Plans

Office equipment manufacturers are preparing for a prolonged impact from COVID-19 in the way people work and print. This post will discuss several ways OEMs are reworking their strategies to address this reality, highlighting key examples.

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06/19/2020

Anne Valaitis

Planning and Preparedness

As the COVID-19 pandemic slowly recedes, organizations need to devise and implement plans to bring workers back to the office safely. Konica Minolta’s Return to Work initiative enables companies to manage employees during their return to the office environment.

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06/15/2020

Christine Dunne

Devices, Associated App, and Content Enable Home Learning

HP is launching new home printers at a time when everybody is home. These new ENVY devices, which are targeted at home learning, integrate new and innovative features responding to clear trends in the market.

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06/11/2020

Eric Zimmerman

Based on Results from a Collaborative Survey with the China Sign Association

To help understand the current business environment in China, Keypoint Intelligence partnered with the CSA to conduct a survey of their registered members to discuss initial effects of COVID-19 and what economic recovery and business reopening will look like for China in the months to come.

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06/08/2020

Deborah Hawkins

Thinking Positive in Difficult Times

e-dox AG was one of the first German dealers that posted anything about keeping customer service running through the pandemic. We spoke to Marcus Putschli, e-dox AG’s Founder and CEO, to hear how business has adapted and/or changed in the short term and for the long term.

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06/04/2020

Anne Valaitis

Connected, Collaborative, Secure

On May 26, 2020, HP announced new additions to its Personal Systems line of products. These include new EliteBooks, the HP Collaboration All-in-One G6 with Zoom Rooms, and external monitors.

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06/04/2020

Riley McNulty

A Mosaic of Printing & Imaging Vendors

As the earnings season winds down, we have reviewed a selection of quarterly earnings announcements to measure COVID-19’s impact on printing and imaging manufacturers over the first four months of 2020.

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06/02/2020

Eve Padula

Educating Customers in the Age of COVID-19

The COVID-19 pandemic changed our industry almost overnight, and today’s businesses are now thinking very differently about their bottom lines, profit projections, and revenues. We all understand that it’s important to develop a sound marketing strategy during these uncertain times, and educating your customers is a vital component of this strategy.

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