SOLUTIONS FOR EVERY PART OF YOUR BUSINESS

SALES

Empower your sales force, with tools and training.
Tools

bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.

  • 50,000+ Products
  • Robust Searching
  • Side by Side Compare
  • Configure, Price, Quote
  • Calculators (including TCO)
  • Test Reports & Awards
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Sales Training

Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.

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ANALYSIS

The best decisions are informed decisions.

We provide our clients with timely and informative insight on current and market trends and developments.
We turn analysis into advantage.

Forecast & Trends
  • Market sizing analytics & modeling
  • Detailed methodology & assumptions
  • Competitive environments
  • Product & market life cycles
Surveys & Focus Groups
  • Exploratory & conclusive research
  • Survey design
  • Customer demographics
  • Brand awareness
Multi-Client Studies
  • In-depth primary research
  • Critical decision-making information
  • Subject matter expertise
Quarterly Tracker Programs
  • Market statistics & objective analysis
  • Data tracking
  • Product placements

STRATEGY

Turn insights to action.

Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.

Keypoint helps your business with:
  • Custom research & consulting
  • Business development strategy "how-to" resources
  • Extensive profiling for assessing & expanding channel presence
  • Customer personas & segmentation with qualitative research

MARKETING

Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.

evaluation

Information for you, peace of mind for your customers.

Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.

Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.

Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.

The Key Point Blog

  • INFOGRAPHIC: BookTok Made Me Buy It!

    While the TikTok app is mostly used for entertainment, a recent development of "BookTok" (videos that review and discuss books) has caused a link between social media and print. We discuss in this infographic how BookTok has influenced the print market. Read

  • EskoWorld Reveals the Future of Packaging Software In Dallas

    Esko hosted their 2022 user conference, EskoWorld, at the Gaylord Resort & Convention Center in Grapevine, Texas. We discuss here some of the key sessions and vendors present at the show. Read

  • The Return of Print Industry Trade Shows

    Trade shows have been a source of new business for a long time, but there are probably few traditional exhibitors in the printing industry that don’t have a love/hate relationship with them. We discuss here the efficacy of trade shows as they currently are as well as ways to improve them. Read

  • What Are the Benefits of Document Digitization?

    Document digitisation is key and represents the foundation of any digital business infrastructure. Read