SOLUTIONS FOR EVERY PART OF YOUR BUSINESS

SALES

Empower your sales force, with tools and training.
Tools

bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.

  • 50,000+ Products
  • Robust Searching
  • Side by Side Compare
  • Configure, Price, Quote
  • Calculators (including TCO)
  • Test Reports & Awards
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Sales Training

Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.

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ANALYSIS

The best decisions are informed decisions.

We provide our clients with timely and informative insight on current and market trends and developments.
We turn analysis into advantage.

Forecast & Trends
  • Market sizing analytics & modeling
  • Detailed methodology & assumptions
  • Competitive environments
  • Product & market life cycles
Surveys & Focus Groups
  • Exploratory & conclusive research
  • Survey design
  • Customer demographics
  • Brand awareness
Multi-Client Studies
  • In-depth primary research
  • Critical decision-making information
  • Subject matter expertise
Quarterly Tracker Programs
  • Market statistics & objective analysis
  • Data tracking
  • Product placements

STRATEGY

Turn insights to action.

Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.

Keypoint helps your business with:
  • Custom research & consulting
  • Business development strategy "how-to" resources
  • Extensive profiling for assessing & expanding channel presence
  • Customer personas & segmentation with qualitative research
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MARKETING

Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
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COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.
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evaluation

Information for you, peace of mind for your customers.

Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.

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Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.

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Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.

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InfoBlog

  • Why North America is Embracing Digital Wide Format Printing

    The digital revolution is impacting every industry, and this includes wide format printing. Advancements in digital wide format technology have created the potential for new offerings. This is important news for a wide variety of businesses, including marketing firms as well as sign, graphics, and visual communication companies. In our recent analysis, Embracing Digital Wide […] Read

  • Personalized Video Marketing: It’s About Engagement!

    A mere decade ago, personalized video marketing was seen as a customer communication method with limited return on investment potential. The average consumer had a PC or laptop, but smartphones were just beginning to take off. Google had purchased YouTube only two years prior and the website was still learning how to monetize itself. Thanks […] Read

  • Digital Print, Expanding Horizons in Woodworking

    The biannual International Woodworking Fair, which took place August 21-25 in Atlanta, GA, held its inaugural Digital Printing Symposium, which was created in partnership between IWF, the organizers of the show, Surface & Panel Magazine, and Keypoint intelligence. While this symposium is new, digital printing has actually been part of the woodworking industry for some […] Read

Editors' Desk

Industry News