The Key Point Blog

11/02/2021

Eve Padula

Traditional forms of communication remain vital and effective

The members of each generation have their own unique preferences about how they like to shop, how they spend their money, and how they want to be marketed to. This blog explores how to best reach across the generations and build a connection.

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11/01/2021

Christine Dunne

Demand increases mass-personalization, performance, and sustainability

This blog recaps the interview with the head of HP 3D Printing & Digital Manufacturing’s Commercial Business, Jon Wayne, about the company’s 3D printing achievements.

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10/29/2021

Colin McMahon

Zuckerberg invests big in a metaverse future

This blog focuses on Facebook's jump to Meta and the future of the metaverse.

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10/27/2021

Christine Dunne

Specialty print, automation, affordability, and sustainability among the many highlights

From October 12-15, thousands of professionals and hundreds of exhibitors gathered for the FESPA Global Print Expo 2021 in Amsterdam. This blog explores some key points and technologies presented at the show.

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10/25/2021

Greg Cholmondeley

Canon production inkjet customers and partners share learning

The recent thINK Ahead conference, sponsored by Canon Solutions America, focused on why and how to use production inkjet technology rather than on specific vendor products. This blog explores some of the key highlights of the event.

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10/22/2021

Lee Davis

Here are some things to consider when asking your employees to come back to the office

This blog focuses on the return to work ideology following the pandemic and that many employees now know that working remotely is not only viable, but it doesn't severely impact business, either.

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10/22/2021

Lindsey Naples

Where are the employees?

This blog focuses on the growing question of how Americans can seemingly afford not to work and how.

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10/19/2021

Greg Cholmondeley

Observations from the Xeikon analyst briefing

This blog reviews the recent Xeikon analyst briefing; the company seems to be all-in on cloud-based services and is actively exploring artificial intelligence (AI).

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10/14/2021

Mark DiMattei & Eric Zimmerman

Production and wide format exhibitors showcase latest innovations

This blog reviews this year's APPPEXPO, one of the biggest Asia-based tradeshows for the signage market, which took place over four days at the National Exhibition and Convention Center in Shanghai.

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10/12/2021

Colin McMahon

And why should businesses care?

This blog focuses on what the metaverse is, and that while much of the recent metaverse gains have come in the form of gaming and other entertainment content, businesses should not discount the concept too quickly.

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