The Key Point Blog
Will it be the final nail in transactional mail’s coffin?
Enterprises are currently sending customer communications that encourage or even force consumers to go paperless for their transactional documents. This blog explores recent Keypoint Intelligence survey data on the effects of paperless and print communications.
ReadTargeted, personalized content makes direct mail stand out
Many organizations are increasing their focus on direct marketing initiatives as they strive to capture and keep consumer attention. This blog explores how to reach consumers across several channels.
ReadProduction print market expected to change fast
The printing market is expected to see severe changes impacting the way many will do business in the very near future. This blog explores our findings from a recent Keypoint Intelligence forecast.
ReadReborn, renewed, and refined
Before the global pandemic became top of mind, the focus was the positioning between Xerox and Fuji Xerox. This blog explores the features of FUJIFILM's recent webinar and its recent growth.
ReadReview of the seventh edition of the combined show
This blog summarizes some key takeaways from the ITMA Asia 2020 show, including vendors and devices/products shown.
ReadIndustry veteran discusses his vision for product testing and market research organization
Introduced as President and CEO at the beginning of July, Sci has had a potpourri experience in his 30-plus years in the industry. From a services organization (IKON) to manufacturers (Sharp and Xerox) to a dealer (LDI Color ToolBox), he has seen a ton and lived through even more.
ReadDealing with a high number of small jobs remains a primary workflow challenge
Ongoing changes in the printing industry continue to stress production processes and workflows, and this blog looks at increased levels of automation and what that means for the future of PSP's.
ReadKaitlin Shaw, Randy Dazo & Jamie Bsales
The future of line-head ink for office now resides with Epson
HP announced it has decided to discontinue the sale of its PageWide office products. This blog explores the main concerns and effects of this announcement.
ReadStrategies for success in an evolving industry
Some production color digital printing systems have been capable of printing effects beyond CMYK for decades. This blog explores some of the additional colors and effects that can be achieved with additional jetting or toner units in printers.
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