The Key Point Blog


Christine Dunne

Shifts occurring in portfolios, payment plans, and personnel

Australian office equipment dealers are taking on new products and services, right-sizing, and looking into new financial options for clients in the face of COVID-19, according to Keypoint Intelligence’s interviews with ten dealerships across the country. This blog explores some of these key findings.



Eve Padula

Even digital natives are turning to direct mail

Even before COVID hit, consumers were already experiencing digital fatigue. This blog explores how to cut through the clutter by optimizing print communications.



Riley McNulty

An Excerpt from Keypoint Intelligence’s Vertical Vision Multi-Client Study

The US economy continues to undergo significant revolutions because of the ongoing pandemic. This blog explores how to pursue vertical markets in a post-COVID world as discussed in our latest multi-client report.



Christine Dunne

A Sensical Option for Home-Based Workers (with MPS Implications)

HP's Instant Ink program has proven to be a boon during the COVID-19 pandemic. This blog explores the implications it can have for businesses whose employees are working from home.



Kris Alvarez

Bringing Hope to the Frontlines, Through the Windows of Homes Everywhere

When it comes to our industry specifically, HP Print has pivoted its print business focus based on three key platforms: Learn, Create, Perform. Enter Windows of Hope, part of HP’s Print, Play & Learn campaign.



Colin McMahon

How Printed Fans Represent New Opportunities for Print Service Providers

This blog attempts to show a silver lining during the COVID-19 pandemic. Here, we show a creative way to use print in new and creative ways.



Christine Dunne

Ricoh Sustainability Director Shares Ideas for Workplaces and Industry

It's clear that the current COVID-19 pandemic represents an opportunity for workplaces and office equipment vendors to reassess and enhance their sustainability efforts.



Jamie Bsales

Eliminating Physical Interaction with the Copier’s Control Panel

This blog explores a number of touchless MFP solutions currently available. Many vendors have introduced solutions that will all but eliminate the need for users to touch the control panel.



Ryan McAbee

COVID-19 Moves the Market Down Over 5% in 2020

The COVID-19 pandemic is causing disruption in the global print production workflow market as supply chains are strained globally and print operations are interrupted locally. This blog details findings from our Forecast and the coronavirus' effects on them.



Eve Padula

Ongoing Shifts Bring Challenges, Spark Debates, and Introduce More Questions

After the COVID-19 outbreak, many schools and businesses were forced to shut down. This blog explores the pros and cons of working from home.