Keypoint Intelligence - Buyers Lab Reveals Winners of Winter 2020 Printer/MFP Pick Awards

Winter 2020


Fairfield, NJ – Keypoint Intelligence - Buyers Lab (BLI), the world’s leading independent provider of testing services and analytical information to the document imaging industry, today announced its Pick award recipients in the Printer/MFP category, with the accolades going to stellar devices from Epson, Fuji Xerox, HP, Ricoh, and Sharp. Awarded twice annually for office equipment, Picks acknowledge the products that gave the best performances in Buyers Lab’s extensive suite of lab tests in the previous six months.


The BLI Winter 2020 Printer/MFP Pick awards go to the following exceptional devices*:



Epson EcoTank ET-2760

Outstanding Personal Color Inkjet All-in-One


Epson EcoTank ET-4760

Outstanding SOHO Color Inkjet All-in-One



Fuji Xerox DocuPrint 4405 d

Outstanding Printer for SMBs



HP Color LaserJet Enterprise M751 Series

Outstanding Color Printer for Mid-Size to Large Workgroups


HP Color LaserJet Pro MFP M479 Series

Outstanding Color MFP for Small Workgroups


HP LaserJet Enterprise M507 Series

Outstanding Printer for Mid-Size Workgroups


HP LaserJet Pro MFP M428 Series

Outstanding MFP for Small Workgroups



Ricoh IM C300 Series

Outstanding Color MFP for Mid-Size Workgroups



Sharp MX-B476W

Outstanding MFP for Mid-Size Workgroups


Sharp MX-C304W

Outstanding Color MFP for SMBs


* Not all products are sold in all regions.



Epson Offers Unbeatable Value to Low-Volume Environments

“The Epson EcoTank ET-2760 and 4760 are ideal for low-volume environments looking for a highly reliable, low cost color MFP,” said Kaitlin Shaw, Senior Editor of Printer/MFP Analysis at Keypoint Intelligence. “The devices use Epson’s cartridge-free ink tank system and ship with up to two years of ink included in the box. This, combined with low-cost refill bottles, translates to an extraordinarily low cost per page—even compared to other in-class inkjet models. For a significantly lower than average total cost of ownership, users get an easy-to-use, highly reliable device they can count on to keep downtime to the absolute minimum.”


Fuji Xerox Keeps Busy Workgroups Productive

“The Fuji Xerox DocuPrint 4405 d has been recognized with a Pick award for its ease of use, flawless reliability, and strong productivity performance, all of which add up to maximum uptime for busy offices,” said Shaw. “The printer also offers a standout feature set, including high memory and paper capacities. It’s a great choice for low- to mid-volume environments looking for a straightforward monochrome printer that they can rely on.”


HP Earns Sweeping Wins Across Numerous Categories

“HP has a high-performing device to meet the needs of a broad range of office environments, from low- to high-volume,” said Shaw. “All of the winning models delivered flawless reliability performances and boast impressive user-friendliness and robust feature sets. The devices also deliver high-quality, professional-looking output. And the mid- to high-volume models integrate with an array of software solutions that can help businesses further increase productivity and reduce costs.”


Ricoh Wins for Impressive Usability, Performance, and Features

“The Ricoh IM C300 series is unsurpassed in the mid-volume color MFP category thanks to its exceptional usability, along with its impressive performance and feature set,” said Shaw. “The device is packed with features to help keep busy offices productive. Its large, intuitive touchscreen allows users to select from an assortment of Ricoh smart apps that can simplify workflows and boost productivity even more. Image quality was another highlight, as the tested model produced vibrant color output—the IM C300 family allows businesses to create marketing materials in-house. Topping it all off, IT workers will appreciate the unit’s robust administrative utilities. All in all, the Ricoh IM C300 series has everything mid-size workgroups could want in a color MFP.”


Sharp Offers Mid-Volume Environments Superior Functionality and Performance—for Less

“Sharp offers mid-volume environments outstanding user-friendliness, performance, and functionality for a way lower cost per page than the competition,” said Shaw. “The MX-B476W and MX-C304W were the hands down winners in their respective categories. Both offer robust scan functionality, a well-designed touchscreen, and simple routine maintenance procedures. The devices also produced high-quality, professional-looking output that will easily meet the needs of general office environments. They include Sharp’s OSA embedded software platform, which enables integration with a variety of software solutions that can help businesses save even more time and money. Both models represent an exceptional value and choice for SMBs and mid-size workgroups.”



Stay tuned for our announcements of more prestigious awards!


Wednesday, January 8: Copier MFP, Printer/MFP, and Scanner Line of the Year awards



About Keypoint Intelligence - Buyers Lab

Keypoint Intelligence is a one-stop shop for the digital imaging industry. With our unparalleled services and unmatched depth of knowledge, we cut through the noise of data to offer clients the independent insights and responsive tools they need in those mission-critical moments that define their products and empower their sales.


For over 50 years, Buyers Lab has been the global document imaging industry’s resource for unbiased and reliable information, test data, and competitive selling tools. What started out as a consumer-based publication about office equipment has become an all-encompassing industry resource. Buyers Lab evolves in tandem with the ever-changing landscape of document imaging solutions, constantly updating our methods, expanding our offerings, and tracking cutting-edge developments.


About Buyers Lab Pick Awards

Buyers Lab Picks stand alone in the industry and are hard-earned awards as they are based on rigorous testing, including an extensive durability assessment and evaluation of key attributes such as usability, image quality, and value. Each product that passes our lab test earns Buyers Lab’s Recommended or Highly Recommended seal and our Certificate of Reliability, with the best performers qualifying as Pick contenders.


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Deanna Flanick

+1 973-797-2145