Buyers Lab Launches New Tools on bliQ


Buyers Laboratory LLC (BLI) today released two new tools on bliQ, once again expanding its portfolio of sales and marketing workflow tools for the document imaging industry. 

Users with subscription access to both hardware and software products in the bliQ database can now use the "Brochure Builder" feature to create their own customer-facing sales materials, including specially written Benefits Assessments, which are summaries of BLI’s industry standard product evaluations but written for consumption by end-users.   

Additionally, all bliQ users can access the new “Product Timeline,” a feature allowing them to query and view products launched in a specified range of time. The “Product Timeline” feature will streamline the strategic product planning and competitive research work routinely completed by manufacturers. 

“The 'Brochure Builder' and 'Product Timeline' features follow our TCO launch in March.  All of these enhancements are aimed at unlocking the power of BLI’s data while bringing great efficiencies to our users’ most routine and formally inefficient workflows,” said Gerry Stoia, President & CEO of Buyers Lab. “We are excited to make these time-saving workflow tools available to our customers and have several more exciting enhancements under development for 2016 and beyond.”  

Contact Buyers Lab for more information or a demonstration by calling 973-797-2100 or emailing To view all of the latest enhancements to bliQ, visit

About Buyers Lab
BLI is the authoritative provider of test-based analytical information, competitive intelligence and sales enablement to the document imaging industry with a portfolio of products and services covering hardware, software and consumables. BLI supports all of the industry’s leading Original Equipment Manufacturers, Independent Software Vendors and more than 3,000 active dealers and leasing companies. BLI’s core platform, based on its sophisticated and proprietary analytical testing capabilities, powers a product offering that includes field and laboratory test reports, product evaluations and outsourced testing services. In addition, the company is widely recognized for its Pick Awards that distinguish OEMs, products and solutions for outstanding performance. BLI is headquartered in Fairfield, NJ, with offices in the United Kingdom, Hong Kong and Japan.