SEE DEEPER. GO FURTHER.

SOLUTIONS FOR EVERY PART OF YOUR BUSINESS

SALES

Empower your sales force, with tools and training.
Tools

bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.

  • 50,000+ Products
  • Robust Searching
  • Side by Side Compare
  • Configure, Price, Quote
  • Calculators (including TCO)
  • Test Reports & Awards
Learn more
Sales Training

Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.

Learn more

ANALYSIS

The best decisions are informed decisions.

We provide our clients with timely and informative insight on current and market trends and developments.
We turn analysis into advantage.

Forecast & Trends
  • Market sizing analytics & modeling
  • Detailed methodology & assumptions
  • Competitive environments
  • Product & market life cycles
Surveys & Focus Groups
  • Exploratory & conclusive research
  • Survey design
  • Customer demographics
  • Brand awareness
Multi-Client Studies
  • In-depth primary research
  • Critical decision-making information
  • Subject matter expertise
Quarterly Tracker Programs
  • Market statistics & objective analysis
  • Data tracking
  • Product placements

STRATEGY

Turn insights to action.

Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.

Keypoint helps your business with:
  • Custom research & consulting
  • Business development strategy "how-to" resources
  • Extensive profiling for assessing & expanding channel presence
  • Customer personas & segmentation with qualitative research

MARKETING

Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.

evaluation

Information for you, peace of mind for your customers.

Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.

Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.

Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.

InfoBlog

  • Move Over Millennials… It’s Time to Think About Generation Z!

    Over the past several years, marketers across all industries and categories have become obsessed with Millennials—what are the best ways to reach them and help them form meaningful connections with brands? Because Millennials have a unique sense of self and a non-traditional approach to life stages, marketing to this captivating generation has been a challenge. […] Read

  • A look at the 2017 Digital Solutions Cooperative (DSCOOP) and Jetcomm!

    Pat McGrew Director, Production Workflow The HP Digital Solutions Cooperative (Dscoop) has been a mainstay of event calendars for Indigo users for more than a decade. Over the past few years HP has moved to include users of their other print technologies, including Scitex, DesignJet and PageWide Web Press. While in past years the HP […] Read

  • Mal Baboyian and the New Canon Océ Colorado 1640

    Mal Baboyian has 45 years of industry experience, an extremely long job title, and a lot of responsibility at Canon. He’s the Senior Vice President of Canon U.S.A.’s Business Imaging Solutions Group for Océ Product Marketing and Support. This covers a wide range of Océ-branded products, including two exciting new devices: the ProStream continuous-feed color […] Read

Editors' Desk

Industry News